Jun 20, 2019

Blue365®: Bringing your clients a more affordable healthy lifestyle

You’ll want to tell your clients about Blue365, a member discount program that offers opportunities to build employee engagement in wellness, while helping to lower the cost of a healthy lifestyle.

  • Employees gain exclusive discounts from their favorite wellness brands

  • Employers get their own discounts on wellness and fitness-related equipment and programs that they can use to incentivize wellness and boost employee satisfaction

  • You can help your clients expand their wellness offerings at no additional cost

With the new Blue365 program, BCBSRI members save money on wellness and lifestyle products. The program features discounts on more than 45 top national brands, and we’re already developing future discounts with local Rhode Island businesses. Getting the discounts is easy — members simply log on to the Blue365 site to access deals.

You know that keeping employees healthy and happy is important to your clients. Blue365 helps employers promote wellness in the workplace by offering deals like up to 33% off bulk Fitbit® orders of 20 or more. Wearable devices purchased through Blue365 can be synched to the Virgin Pulse® platform, our popular wellness app. These deals are accessible through the employer’s Blue365 website.

Blue365 stands out from other discount programs because of the collective buying power of Blues plans across the country. Consider the Tivity Health® Fitness Your Way™ discount. Members can go to any of the 10,000 gyms nationwide for $29 per month and a one-time $29 enrollment fee. They even have the freedom to “hop” to different gyms.

Contact your account representative, or visit the Blue365 website to check out discounts from favored retailers like the ones featured below.

Blue 365 Logos

Virgin Pulse® is an independent wellness company, contracted by Blue Cross & Blue Shield of Rhode Island (BCBSRI) to provide wellness services.

© 2000‐2019 Blue Cross and Blue Shield Association ‐ All Rights Reserved. The Blue365 program is made available by BCBSRI in conjunction with the Blue Cross and Blue Shield Association. The Blue Cross and Blue Shield Association (BCBSA) is an association of independent, locally operated Blue Cross and Blue Shield Plans. Blue365® offers access to savings on items that Members may purchase directly from independent vendors, which are different from items that are covered under the policies with BCBSRI, its contracts with Medicare, or any other applicable federal healthcare program. The products and services described herein are neither offered nor guaranteed under BCBSRI’s contract with the Medicare program. In addition, they are not subject to the Medicare appeals process. Any disputes regarding these products and services may be subject to BCBSRI’s grievance process. BCBSA may receive payments from Blue365 vendors. Neither BCBSA nor BCBSRI recommends, endorses, warrants or guarantees any specific vendor, product or service available under or through the Blue365 Program.

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